America's Leading Lawn Mower Brand And Why It Remains The Top Pick

The lawn mower aisle looks a lot different than it did even a few years ago. Electric lawn mowers, robotic models, and app-connected features have turned a basic yard chore into a high-tech decision. With so many brands promising smarter, faster, and quieter results, it's tough to know where to start or even how to break in a new lawn mower engine. But in a crowded market where every brand claims to be the best, Husqvarna remains one of the most popular choices in the U.S. 

Husqvarna Group, founded in 1689 and based in Stockholm, Sweden, is the largest lawn and garden equipment manufacturer in the U.S. Its facility in Orangeburg, South Carolina, employs over 2,000 people and produces a wide range of outdoor tools. The company is known for its durable lawn mowers, chainsaws, and other power equipment built for both home and commercial use. Today, it serves more than 3.5 million customers.

"Passion for innovation" might sound like marketing speak, but Husqvarna proves it with every cut in the yard. The brand has consistently adapted to changing needs, combining decades of gas-powered reliability with a growing portfolio of battery-operated and robotic mowers. That flexibility has helped it stay at the top while still delivering the kind of performance longtime customers expect.

Husqvarna's zero-turn mowers, particularly the Xcite series, have gained significant attention in recent years. The Xcite Z345 was ranked the number one zero-turn mower by Popular Mechanics, highlighting its balanced approach to comfort, durability, and performance.  For sloped or uneven terrain, models like the Z248F are often considered among the best lawn mowers for ditches. 

Husqvarna continues to stand out in the robotic category as well. The Automower 405X was awarded a BBC Gardeners' World Magazine Best Buy, thanks to its quiet operation, mobile connectivity, speech recognition, and pollinator-friendly settings. It's part of a broader range of smart mowers that cater to tech-forward homeowners, proving that Husqvarna's commitment to innovation runs across every product line.

While Husqvarna ranks high among lawn mower buyers, it's not the only brand making a mark. Other manufacturers, including Honda, Toro, Greenworks, Echo, and Deere & Co., continue to shape the market with solid engineering, high customer satisfaction, and growing investments in green technology. With a reputation for clean, quiet engines and reliable design, Hondahas expanded into automation with the launch of Miimo, its robotic lawn mower. And its product packaging previously received a Gold Award in design and sustainability in 2014.

If you're looking for a lawn care brand that's serious about sustainability, but doesn't scream it with compostable confetti, Toro might be worth a look. The U.S. Environmental Protection Agency gave Toro an award for its ongoing work promoting water efficiency through its products, outreach, and educational efforts. It's not a one-time thing either. This marks the ninth year in a row that Toro has earned the honor of the WaterSense award. The company has also earned the Equipment Dealers Association's Gold Level Award, based on high scores in areas like warranty service, availability of parts, and manufacturer support.