Besides Christmas, Valentine's Day keeps retailers busy making and selling gift baskets. Lots of people buy gift baskets for a last minute, impulse gift for a forgotten friend or loved one. Take advantage of the Valentine's Day gift market buy selling baskets of your own. To sell lots of your baskets, you need to make your presentations look professional. Buyers want to get a good deal and need to feel as if they have gotten their money's worth. To achieve this look, use a tier display to show your basket's contents.
Fill up the base of your basket with wadded or shredded newspaper. The basket should be filled about two-thirds of the way to its top. This gives you a good base for your basket. Cover the newspaper with your colored shred. Spread it around to cover the newspaper completely.
Tier the gift items in the basket. Stack the tallest items, such as bottles of champagne and bubble bath, in the center of the back of the basket. Place the other items around the tallest item. Use clear, invisible tape to bind the items together. This keeps them from shifting while you finish wrapping the basket.
Add any additional shred you need to keep the Valentine's gift items in place. Sprinkle a handful of silk rose petals for a pretty finishing touch on your basket contents.
Open the cellophane bag and place the basket inside. Ask someone to hold the bag open for you as you tuck the basket in without shifting the items too much.
Pull the sides of the cellophane bag up and gather them with your hand. Use a rubber band to secure the bag. Tie a bow around the top of the bag using some floral wire. Twist the floral wire in the back of the bow and snip the extra edges off with wire cutters.
Add a pretty blank gift card to the outside of the basket. This makes gift-giving a little easier for your customers. If you display your basket in a store, add a price tag.